Healthism is a family health card, launched with an intent to enhance people’s health and overall well-being. The brand offers multiple solutions to make healthcare accessible and easy. Multiple healthcare centric services are bundled up under the brand name Healthism. The journey has already started with a privilege health card. The purpose of the card is to lower the everyday healthcare expedition of the user. The annual membership card can be bought at a price of INR 999 and the user can avail discounts at various medical touch points. In effect the user saves medical expenditure which are not covered by insurance policies. The other services include – doctor appointment booking, medical record maintenance, medicine delivery etc.